Every 404 logged with a hit counter, fixed with a one-click 301 to the right page — no separate redirect plugin needed.
Every 404 is a dead end for a visitor and a wasted crawl for Google — and after a redesign or URL change, they multiply silently. Power Up WP logs every 404 your site serves, counts how often each one is hit so you fix the bleeding first, and turns any of them into a proper 301 redirect with one click.
Every missed URL recorded, sorted by how much traffic it's costing you.
Pick the right destination and the redirect is live — no .htaccess editing.
All redirects in one table: edit, disable, or delete as your URL structure evolves.
Part of the alert system — a sudden jump in 404s usually means something broke.
301 (permanent) — the right choice for fixing dead URLs, because it passes link equity to the destination.
Rules are checked early in the request with a single indexed lookup — the overhead is negligible.
No — only URLs with real traffic or backlinks. A 404 for a URL that never existed is fine; the hit counter tells you which ones matter.
Every plan includes every feature — this one and all the others. Take the full toolkit for a 14-day spin, no credit card required.
Start Your Free 14-Day TrialPrefer the manual? Read the 404 Monitor & 301 Redirects docs.